If you blinked, you missed the Budweiser Clydesdale horses in Super Bowl 2023, where they only appeared onscreen for a second or two as part of a general Bud commercial.
Then there was the Dylan Mulvaney firestorm.
In 2023, BUDWEISER CLYDESDALE events were cancelled due to backlash against Bud Light’s use of a biological male pretending to be a female bimbo on its beer cans. Public outrage over Bud Light’s partnership with a controversial transgender activist, Dylan Mulvaney, was so enormous that representatives from Budweiser canceled an event featuring Budweiser’s iconic Clydesdale horses.
According to a statement from Anheuser-Busch, Wil Fischer Companies, a Budweiser distributor in Missouri, elected to cancel the Springfield events “due to safety concerns for their employees.” The company did not elaborate on why Wil Fischer employees might be imperiled or whether the events would be rescheduled at a later date.
But the gentle giants are back in full swing for this year’s Super Bowl. One of the Budweiser Clydesdales shares a sweet moment with labrador retriever from one of the old Super Bowl commercials in Budweiser’s new 2024 Super Bowl Ad, titled “Old-School Delivery” that features animals working together to help during a snowstorm.
The ad opens with a bird’s eye view of a town stuck in a snowstorm. The bad weather shuts down power to the local bar, and at the same time, the establishment starts to run low on Budweiser. It seems the bar will be unable to get more beer due to closed roads and a snowy forecast until the Budweiser Clydesdales gather together to inspire their caretakers to deliver beer the old-fashioned way.
The horses get the much-anticipated delivery to the bar with help from a Labrador retriever, who spots the cart and leads it to the watering hole full of pleased patrons.